Brand
Thanks for featuring Sticker Lodge. Everything you need to promote our partnership is right here. Grab the logo, copy the description, and tag us when you post. Questions or need a different file type? Email hello@stickerlodge.com.
Logo
Three versions, in the order you should reach for them. All of them have transparent backgrounds.
Logo with tagline
Start hereThe default. Use this version whenever it fits and stays readable. Pick the stacked or horizontal shape that suits your layout.
Every version on this page is available as SVG as well as PNG. They are true vector with the type converted to curves, so they scale to any size and do not need our font installed.
Logo only
Please read the noteFor when the tagline would be too small to read. There is one shape here rather than two, because the horizontal lockup is the logo with the tagline set beside it. Take the tagline off and nothing is left to make wide.
Two quick things
Save it for where the tagline would be too small to work. The tagline gives up long before the artwork does. Under roughly 300 px / 2 in wide it is still technically legible but already reading as texture rather than a message, and that is the range where the logo on its own serves you better. Profile pictures, favicons, a sponsor row, a small corner credit, embroidery, anything printed tiny: logo only is the right call.
When you use it, a mention of what we do goes a long way. On its own the logo gives our name and our web address but not the category, so nothing on it tells anyone we make custom stickers. If the words can come from the caption, the cutline, the sponsor list, or the alt text, that covers it. For example: “Stickers by Sticker Lodge. Custom stickers at StickerLodge.com.” If there is no room for words at all, the version with the tagline is the safer pick.
Circle badge
Please read the noteFor backgrounds you cannot control. The logo sits on its own white disc with a keyline ring, so it stays legible on light mode, dark mode, a photo, or a busy pattern without you having to pick a color version. One file covers all of them. Reach for this whenever a black or white logo might vanish into whatever is behind it.
Same note as logo only, plus one
The badge carries no tagline either, so a mention of custom stickers nearby is just as welcome here, in the caption, the cutline, the sponsor list, or the alt text.
Please keep the white disc. It is the whole reason this version survives any background. Knocking it out or making it transparent leaves a ring with nothing to read against, which is the exact problem the badge is here to solve.
A few notes on using it
None of this is meant to be fussy, and we are grateful you are taking the trouble at all. These are just the handful of things that keep the logo readable and recognizable wherever it turns up.
Clear space
Keep the tinted band clear of other elements. It is exactly as thick as the S is tall, so the rule scales with the logo at any size and you never have to work out a measurement.
- Use the files as they come. Recoloring or adding a gradient starts to read as a different brand, which quietly undoes the work you are doing for us.
- Scale it proportionally. Stretching or squashing shows up more than you would expect, and the mountain and the type are one piece of artwork, so they need to travel together.
- It holds up best plain. Drop shadows and outlines tend to muddy the fine parts at small sizes. If it is getting lost on a photo, the circle badge is usually the easiest fix.
- Give it a little breathing room, the height of the S in STICKER, shown in the diagram above. Crowded against other elements it stops reading as a logo.
- Do not go below 150 px / 1 in wide. That floor is measured off the smallest thing in the artwork, the .COM, which stops resolving under it.
- The horizontal lockup needs a little more, 200 px / 1.25 in. Its tagline sits smaller relative to the overall width, so it gives out before the others do. Each download above carries its own minimum, so you do not have to remember which is which.
- If you need the tagline, please pull it from the file. It is drawn artwork rather than type, so setting it in a similar font will land close but never quite match.
- Please keep our mark separate from yours. Combining the two into a single lockup, or placing ours so it reads as us endorsing something we did not print, is the one that tends to cause real trouble down the line.
Anything else, go right ahead. If you need a different crop, another file format, or something these notes do not cover, just email hello@stickerlodge.com. We would much rather say yes than have you guess.
Colors
The logo is a one color mark. It prints black on light, white on dark, and nothing else. Please use these values rather than sampling a PNG, which will land slightly off once it has been through compression.
Logo black
HEX #000000
CMYK 0 / 0 / 0 / 100
Pantone Black C
Reverse white
HEX #FFFFFF
CMYK 0 / 0 / 0 / 0
Pantone 11-0601 TCX (Bright White)
The CMYK value is a knockout. On dark stock print opaque white ink, or you get a hole rather than a logo.
Web accent
HEX #267ebd
Our site buttons and links. Not part of the logo, but handy if you are matching a page or a sponsor board to us.
About Sticker Lodge
Two lengths. The short one is what actually fits a caption, a sponsor listing, or a line of credit under a photo, so it is the one most people need.
One line
Full paragraph
Find us / tag us
Website: StickerLodge.com
Etsy: StickerLodgeCo
Instagram: @stickerlodge
Facebook: @stickerlodge
Pinterest: @stickerlodgeco
When you post, please tag @stickerlodge on Instagram or Facebook so people can find us.
Photos
Free to use in your posts. Right-click or long-press to save, or use the download buttons.